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X-WR-CALDESC:Your organization has a website full of great content and valu
 able resources. But how do you get the word out and increase your visitors
 ? In this three-part webinar series Idealware will show you strategies and
  tactics for directing people to your website and its content. \n\nApril 2
 1: Using Campaigns and Promotions to Drive Traffic to Your Website\nYou ha
 ve terrific website content and a lot of constituents who are interested i
 n your work. Learn how to use those and other resources—such as targeted p
 romotions\, ads\, and earned media—to develop campaigns that drive people 
 to your website content.  \n\nApril 28: Optimizing Your Website for Search
  Engines \nWhen you Google your organization does it show up on the first 
 page of results? Does it appear on the first page when you Google core top
 ics related to your organization? The content and structure of your websit
 e can have a dramatic effect on how easy it is for someone to find you via
  search engine. This session will walk you through six steps to move your 
 site up the search rankings.\n\nMay 5: Measuring Your Online Reach\nDo you
  know how many people are coming to your website? Do you know where they’r
 e coming from and what they are doing when they get there? In this session
  we will discuss Google Analytics including tagging traffic\, identifying 
 attribution\, and following search paths.\n\nCost: $120 for nonmembers\,  
 NDANO members receive a discount\, code can be found in the member's-only 
 section of the NDANO website
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TZNAME:CST
DTSTART:20151101T020000
TZOFFSETFROM:-0500
TZOFFSETTO:-0600
RDATE:20161106T020000
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DTSTART:20160313T020000
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BEGIN:VEVENT
UID:343c785d-3c4c-4dd7-9bbc-cc1929f3bbf5
DTSTAMP:20260909T130251Z
DESCRIPTION:Your organization has a website full of great content and valua
 ble resources. But how do you get the word out and increase your visitors?
  In this three-part webinar series Idealware will show you strategies and 
 tactics for directing people to your website and its content. \n\nApril 21
 : Using Campaigns and Promotions to Drive Traffic to Your Website\nYou hav
 e terrific website content and a lot of constituents who are interested in
  your work. Learn how to use those and other resources—such as targeted pr
 omotions\, ads\, and earned media—to develop campaigns that drive people t
 o your website content.  \n\nApril 28: Optimizing Your Website for Search 
 Engines \nWhen you Google your organization does it show up on the first p
 age of results? Does it appear on the first page when you Google core topi
 cs related to your organization? The content and structure of your website
  can have a dramatic effect on how easy it is for someone to find you via 
 search engine. This session will walk you through six steps to move your s
 ite up the search rankings.\n\nMay 5: Measuring Your Online Reach\nDo you 
 know how many people are coming to your website? Do you know where they’re
  coming from and what they are doing when they get there? In this session 
 we will discuss Google Analytics including tagging traffic\, identifying a
 ttribution\, and following search paths.\n\nCost: $120 for nonmembers\,  N
 DANO members receive a discount\, code can be found in the member's-only s
 ection of the NDANO website
DTSTART;TZID=America/Chicago:20160428T140000
DTEND;TZID=America/Chicago:20160428T150000
LOCATION:webinar
SUMMARY:How to Drive More Visitors to Your Website
END:VEVENT
END:VCALENDAR